Olivia W. McCoy (they/them) works as marketing manager and author consultant at Smith Publicity and is the host of their All Things Book Marketing podcast. Olivia’s professional background is in book marketing and independent publishing. Their in-depth knowledge of the publishing industry allows them to educate and consult with authors from all genres including business, […]
Tag Archives | Writing
Finding Your Author’s Voice
Finding your voice is an answer to the question “Who is your reader?” Is this person looking for something serious, suspenseful, authoritative, humorous, spiritual, entertaining, dark, deep, light-hearted, or something else, that you may find parallels in a category on the booksellers’ shelves? Regardless of the central thread, your voice is uniquely you. It’s ironic how your […]
Author Q&A With Jenny Mitchell
Jenny Mitchell, CFRE, DMA, CEC is the Chief Visionary Officer of Chavender where she works closely with leaders to change the world one mission at a time. She is a dynamic speaker, executive coach, fundraising professional, and host of the Underdog Leadership podcast. She is also the author of Embracing Ambition: Empowering Women to Step […]
Author Q&A With Heidi Beierle
In 2010, Heidi Beierle had just finished her first year of graduate studies in community and regional planning and decided to pedal her bicycle solo from her home on the West Coast across rural America to the Preserving the Historic Road conference in Washington, D.C. Along the way, Heidi was surprised by the kindness of strangers and the emotional […]
Building Your Street Team
The phrase street team was a new one for me when I first embarked on the publishing journey. I had to ask a couple of seasoned authors what it meant, and though I received varying definitions, I got the gist. A “street team” is the group of people who act as ambassadors for your book and […]
A Subsidiary Rights Kick-Start
This is a blog birthed from experience. I’ve been on both sides of a contract and have heard quite a few positive and negative experiences about this seemingly confusing section of a publishing agreement. Enough to encourage writers not to ignore the “small print.” All the same, subsidiary rights can be confusing, but the monetizing […]
5 Ways to Promote Your Book Without Fatiguing Your Audience
Guest Post by Publicist Sophia Moriarty Many authors understandably feel nervous about promoting their book, fearing that doing so will wear out their audience. However, the key to promoting your book without wearing out your audience is to consider the value you can provide, and to approach any promotion as an opportunity to engage in […]
Writing When You Don’t Want to Write
I laugh when I think about my history with schoolwork. Though I was a decent student, I was never keen on homework. Instead, I would write all sorts of fictional stories and journal entries (I still have many of them). Literally, I would avoid homework to write. But now I write full time for clients […]
Author Q&A With Jeffrey Dunn
As featured on NPR and Medium, Jeffrey Dunn is a critically acclaimed author and award-winning teacher. His works of cultural fiction include the Washington State Book Award-nominated Radio Free Olympia, the surreal Dream Fishing the Little Spokane, his upcoming Wildcat, An Appalachian Romance as well as Whiskey Rebel, and his poetry collection Hubcap Collection Plate. […]
Tiny Heroes, World Changers, and charity: water
You may have heard about the global initiative. Or perhaps you’ve read the book Thirst. If not, then take this moment to learn about the life-changing mission known as charity: water, a nonprofit organization bringing clean and safe water to people around the world. No easy task. Just ask the team behind the movement that […]