Olivia W. McCoy (they/them) works as marketing manager and author consultant at Smith Publicity and is the host of their All Things Book Marketing podcast. Olivia’s professional background is in book marketing and independent publishing. Their in-depth knowledge of the publishing industry allows them to educate and consult with authors from all genres including business, […]
Tag Archives | Publishing
Finding Your Author’s Voice
Finding your voice is an answer to the question “Who is your reader?” Is this person looking for something serious, suspenseful, authoritative, humorous, spiritual, entertaining, dark, deep, light-hearted, or something else, that you may find parallels in a category on the booksellers’ shelves? Regardless of the central thread, your voice is uniquely you. It’s ironic how your […]
Author Q&A With Heidi Beierle
In 2010, Heidi Beierle had just finished her first year of graduate studies in community and regional planning and decided to pedal her bicycle solo from her home on the West Coast across rural America to the Preserving the Historic Road conference in Washington, D.C. Along the way, Heidi was surprised by the kindness of strangers and the emotional […]
A Subsidiary Rights Kick-Start
This is a blog birthed from experience. I’ve been on both sides of a contract and have heard quite a few positive and negative experiences about this seemingly confusing section of a publishing agreement. Enough to encourage writers not to ignore the “small print.” All the same, subsidiary rights can be confusing, but the monetizing […]
5 Ways to Promote Your Book Without Fatiguing Your Audience
Guest Post by Publicist Sophia Moriarty Many authors understandably feel nervous about promoting their book, fearing that doing so will wear out their audience. However, the key to promoting your book without wearing out your audience is to consider the value you can provide, and to approach any promotion as an opportunity to engage in […]
Writing When You Don’t Want to Write
I laugh when I think about my history with schoolwork. Though I was a decent student, I was never keen on homework. Instead, I would write all sorts of fictional stories and journal entries (I still have many of them). Literally, I would avoid homework to write. But now I write full time for clients […]
Writer’s Corner: 5 Tips For Pre-Publication Book Promotion
You might think a successful book launch starts the day you sign your publishing contract. Actually, it starts much earlier—the day you declare yourself an author. But for this piece, let’s explore some of the promotion steps you can take once you’ve signed a contract with the publisher and you’re ramping up for a book […]
Author Q&A With Gloria Galloway
Gloria Galloway was born and raised in Sacramento, California, within driving distance of the beautiful Sierra Nevada mountains, which provide the backdrop for Amber’s Way. She is a member of the Authors Guild and the Sacramento chapter of the California Writer’s Club. She is a strong advocate for the Children’s Neuroblastoma Cancer Foundation and the […]
Advice From Pros: Allison Felus
Allison Felus is a twenty-year veteran of the publishing industry, with experience managing workflows and creating efficiencies across editorial and production departments. She has edited and/or prepared for print scores of titles in a variety of genres and is currently a proud resident of Chicago. She is a fantastic, and multitalented human being, podcast host, […]
Brews and Books: Coffees to Pair with Your Morning Read
If you’re a morning person, you probably also have a morning routine. Exercise, meditation, podcasts, newspaper, prayer, journaling, taking a walk, or doing something that is just for you before the day gets rolling. Because once it does, often you’re at the mercy of other people’s schedules. Still, whether you work at home, from home, […]